A new law aims to rein in the use of artificial intelligence in political ads.
The requires AI-generated content to be disclosed in political ads within 90 days of an election.
The legislation candidates or election officials who are 鈥渄epicted through the use of a deceptive and fraudulent deepfake鈥� in violation of the law to bring legal action against those responsible for that depiction.
Rep. Angela Brennan, a Democrat from Bow, introduced the legislation. She said she hopes it鈥檒l deter misinformation during the upcoming election cycle.
鈥淢y hope is that we鈥檙e not taking action to stifle innovation,鈥� she said. 鈥淲e're simply trying to empower voters with the information they need to make their own decisions.鈥�
Brennan said AI has become a bigger political issue now that the technology used to create is more accessible.
Ahead of this year鈥檚 presidential primary, some New Hampshire voters received mimicking President Joe Biden's voice. A political consultant is millions of dollars and criminal charges in connection with those calls.
For now, Brennan said the bill is a start in mitigating the spread of disinformation through AI-generated content.
鈥淚t鈥檚 not limiting the First Amendment speech of the creator, it's simply saying that a voter needs to be informed that this is not real,鈥� Brennan said.
